BMH honors organ and tissue donation

BRATTLEBORO — Brattleboro Memorial Hospital is partnering with New England Donor Services to honor and remember those who gave the gift of life through organ and tissue donation.

On Monday, the Donate Life Rose Parade Float titled The Gift of Time will include a dedication garden made up of roses with handwritten dedications by hospital CEOs across the country, including that of Steven Gordon, President and CEO of BMH.

Gordon shared, "With this rose dedication, BMH publically recognizes our staff's commitment to organ and tissue donation. We are excited to be part of this celebration of life watched by millions on New Year's Day."

Since its debut on New Year's Day 2004, the Donate Life Rose Parade float has become the world's most visible campaign to inspire people to become organ and tissue donors.

In addition to the 40 million viewers who watch the live progress and broadcast of the Rose Parade, thousands more participate in events in cities and towns across the country to complete the "floragraphs" of donors that adorn the float.

This year's float entry, The Gift of Time, reflects the parade's theme of Making a Difference by celebrating the power of kindness and the generous acts of people throughout the world who are making a positive difference in the lives of others. A single organ donor can save the lives of up to eight people, and can improve the lives of as many as 75 more by donating their corneas and tissue.

As the world's most visible campaign to inspire organ, eye and tissue donation, The Donate Life Rose Parade float inspires viewers to help the over one million people in need of organ or tissue transplants each year.

To register online as an organ and tissue donor go to


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